Andrea Saez
PM and PMM leader
Andrea is passionate about product management, growth strategies and community engagement. From writing to hosting talks and events, she loves having the opportunity to learn, talk, and engage with customers and apply product-thinking to scaling companies.
Product Strategy 16 Jun 2024
How To Create a Product Adoption Strategy
Learn what a product adoption strategy is and the steps to creating one. Discover best practices for user onboarding and key metrics to measure product adoption success.
By Andrea Saez
Product Strategy 23 May 2024
Taking Accountability: How Product Marketing OKRs Define the Role
Learn how to create effective OKRs for product marketing, navigate the unique challenges, and align cross-departmental goals to drive organizational success.
By Andrea Saez
Product Management 1 Feb 2024
Navigating the Great Resignation: A Closer Look at Why Product Managers Are Leaving Their Jobs
Explore why 66% of Senior Product Managers are considering quitting despite high salaries and how leadership and workplace culture adjustments can shape the future of product leadership in 2024.
By Andrea Saez
Product Strategy 24 Oct 2023
Navigating the Turn: Recognizing When It's Time to Pivot Your Product Strategy
If things are not going well, when do you course-correct? Learn what pivoting in product strategy is, and understand when and how to pivot. A well-timed strategic shift can be your key to success.
By Andrea Saez
Product Strategy 26 Sep 2023
Unlocking the Power of OKR Retrospectives
Transform your goals with OKR retrospectives! Explore the secrets of celebrating wins, conquering losses, and optimizing resources to elevate your product team's agility and alignment.
By Andrea Saez
Roadmapping 22 Aug 2023
The Best of Both Worlds: How to Pair a Gantt Chart with Your Roadmap
Discover an under product management duo: Roadmaps to guide strategy, and Gantt charts to orchestrate execution. It doesn't have to be one or the other, unleash their power together for success!
By Andrea Saez
Roadmapping 26 Jul 2023
Why SaaS Companies Should Embrace Public-Facing Roadmaps
Discover the untapped potential of public-facing roadmaps in the world of SaaS companiesm and learn how it can actually position your team and product for success while building stronger customer relationships and trust.
By Andrea Saez
Product Management 22 Jun 2023
8 Best Monday.com Alternatives for Your Business
This article will look at the 8 best alternatives for Monday.com, each offering unique features and capabilities to streamline product management and team collaboration.
By Andrea Saez
Product Management 26 May 2023
Data-Driven vs. Data-Informed: Finding the Right Balance for Your Product Team
What is the difference between data-informed and data-driven? And which one is better for your product team? This article will answer your questions, with examples to give you all the "data" you need to make your decision.
By Andrea Saez
Product Management 16 May 2023
Gantt Charts: The Project Management Tool You Need to Know
Gantt charts are very popular in project management, but should product managers use them? And if yes, how? This blog will answer all your questions about using Gantt charts in product management.
By Andrea Saez
Product Management 26 Apr 2023
8 Best Jira Product Discovery Alternatives for Your Business
Is Jira Product Discovery just an attempt by Atlassian to enter the product management world? Here in this article you will find the answer, as well as the alternatives of Jira Product Discovery compared.
By Andrea Saez
Product Strategy 3 Apr 2023
What is a Product Portfolio Strategy and How to Develop It?
How do you manage several products and the relations between them? You develop a product portfolio strategy. Learn in this article what a portfolio strategy is, its benefits and how to develop it.
By Andrea Saez
Product Management 14 Mar 2023
8 Best Jira Align Alternatives for Your Business
Jira Align is Atlassian's answer to large organizations working on multiple projects and in need of alignment. However, it has its downsides, and if you are looking for alternatives, here's a list of the best 8 Jira Align alternatives.
By Andrea Saez
Product Management 8 Mar 2023
8 Best Dragonboat Alternatives for Your Business
Dragonboat define themselves as an all in one outcome focused product portfolio platform, how true is that? and what are the best Dragonboat alternatives for you? Find out here.
By Andrea Saez
Product Management 2 Feb 2023
Will ChatGPT Really Change Product Management?
Everyone is talking about ChatGPT and other forms of generative AI, and how they will change the world as we know it. Sure, you can use it for automation and analysis of tasks and data, but can it really replace product managers?
By Andrea Saez
Product Management 31 Jan 2023
7 Best Canny.io Alternatives for Your Business
In this article, we’ll be taking a look at Canny and 7 viable alternatives for you.
By Andrea Saez
Roadmapping 25 Jan 2023
How To Create a SAAS Product Roadmap
Does your SaaS product need a roadmap? how do you create it? communicate it? and what should you keep in mind through the process? here is all that you need to know about SaaS product roadmaps.
By Andrea Saez
Roadmapping 11 Jan 2023
Portfolio vs Product Roadmaps: When and How To Use Them
What would better represent your startegy and vision to your team? a product roadmap? or a portfolio roadmap? Here we walk you through the difference between the two, and how you can use each, or both!
By Andrea Saez
Product Management 20 Dec 2022
8 Best Roadmunk Alternatives for Your Business
In this article we’ll be taking a look at Roadmunk and 8 viable alternatives for you.
By Andrea Saez
Product Management 19 Dec 2022
8 Best Productplan Alternatives for Your Business
Are you looking for the best ProductPlan alternatives? Feel free to read our in-depth analysis of ProductPlan competitors.
By Andrea Saez
Product Management 22 Nov 2022
7 Best Aha! Alternatives for Your Business
Are you searching for the best Aha! alternatives for your business? Check out this extensive article and pick the best suited for you.
By Andrea Saez
Product Management 12 Oct 2022
8 Best Productboard Alternatives for Your Business
In the last few years, Productboard has been able to establish themselves as one of the most well-known products, yet so many are still looking for alternatives. With so many tools, approaches, and needs - how do you know how to pick the right alternative for your team? Read more in this article!
By Andrea Saez
Product Strategy 10 Jun 2022
Roadmaps vs. Timelines vs. Deadlines
Are your product managers always focusing on communicating when things will be ready instead of formulating a plan about how and why they choose to focus on certain things?
If so, your team needs a debrief on roadmaps vs. timelines vs. deadlines
By Andrea Saez
Product Strategy 7 Mar 2022
How To Avoid Feature Bloat
Feature bloat happens because companies always want their products to be better, to solve more problems, and encourage new users to try it. In this article you will learn how to avoid it.
By Andrea Saez
News 4 Jan 2022
airfocus 2021 - Year in Review
2021 was the year we grew up. To celebrate, we want to share with you some of the problems we tackled, the solutions we came up with, and what is in the works for 2022.
By Andrea Saez
Product Management 15 Oct 2021
What is a Kanban Roadmap?
The term “Kanban roadmap” seems to be taking over the product world, but is it even a thing? Spoiler alert: it’s not.
By Andrea Saez
Product Strategy 6 Oct 2021
How To Use Discovery To Define Pricing Packages for a SAAS Product
Learn how to use discovery to define pricing packages for a SAAS product.
By Andrea Saez
Product Management 8 Jul 2021
Product Failure Stories: How I Messed up a Release
To err is human — so why not be ok with it? So with that in mind, I thought I’d share my own product failure story from when I first became a product manager.
By Andrea Saez
Product Strategy 2 Jul 2021
Should I Be Using NPS to Measure Customer Loyalty in SaaS?
NPS (Net Promoter Score) is an outdated metric, particularly for SaaS businesses. Let’s take a deep dive into it and understand how to do things better.
By Andrea Saez
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