The airfocus blog

Product management tools have transformed the way we work in the past few years — making it easier to plan, prioritize, and communicate across the product development team. Here are the best product management tools in 2020.

Let’s look at some specific goal examples for project managers and product managers alike. Here are 20 ambtions and achivable career goals for managers.

A product roadmap software can keep teams focused from concept to completion, and help project managers stay (mostly) stress free. Here are the best 5 product roadmap software options.

Say hello to the three of the best prioritization methods for ranking your marketing activities and delivering revenue. Here are 3 prioritization techniques for building a great marketing strategy.

In a nutshell, a marketing roadmap is a document which outlines the overall marketing strategy for a product over time. In this guide, we’ll explain exactly what a marketing roadmap is, why you should use one, the different types of marketing roadmap, and more.

Whether you’re tasked with prioritizing items in the product backlog, or getting a new innovation market-ready, a project plan template will help you deliver on time, on budget, and on scope.

Let's look into why did Netscape fail and how poor product planning can kill an organization the size of Netscape. Every two weeks, we’ll pick one product that failed and had to shut shop, dissect its journey, and figure out what went wrong.

There’s a clear hierarchy to product teams. But, what exactly are the product management roles and what's the hierarchy? What’s expected of them? And — because we’re all curious about each other’s money — how much do they earn?

So, we can all agree that good management is crucial to maintain an efficient, productive, and happy workforce. But what makes a good manager? Which traits are essential and why?

Churn is inherently bad, no questioning that. Having said that, it is also a valuable signal that can help product managers spot where they’re going wrong with their product and course-correct before the symptom blows up into a complete product failure.

Today, we’re going to list some of the best product management conferences of 2020. This list will get updated on a monthly basis in order to keep you updated on the best product conferences you can attend in 2020.

Today I want to tell you a bit about the good, the bad and the ugly of scope creep. How to avoid scope creep and detect it in your important projects. 

We are happy to announce that we've leveled-up our domain name from airfocus.io to airfocus.com. This change represents a big milestone for the airfocus team, symbolizing our company growth and vastly improved product.

Research shows that a fully optimized product manager could increase company profits by 34.2%. Since hiring a product manager proves to be so crucial for the success of your company, here is our ultimate guide for hiring a successful product manager. +17 challenging interview questions.

What sets Elon Musk apart, as a product manager? What are the specific lessons that other product managers can learn from him to translate into their own work?

Let's look closer at the key differences between a product manager and a project manager. How do their salaries, responsabilities, expecations and work days look like?

A product roadmap is a tool to help you lay out the vision and strategic direction of your product over time. Let's dive into the nitty gritty of how to setu up a product roadmapm, what you should add on a product roadmap and who is it for.

With 2019 drawing to a close it’s time to cast a glance into the future, consider the forces shaping best practice, and make some educated guesses about product management trends in 2020.

airfocus, a collaborative product management, and roadmapping software, has today announced closing a €1.7M seed round from pan-European VC, Nauta Capital.

Attracting a new customer is five times more costly than retaining one you already have. Here's how you build customer loyalty in every product.

What is a roadmap: A roadmap is a high-level overview of a product or project’s vision and direction over time. The roadmap shows the overall strategy and work required to get there. Guide to roadmapping in 2020

We've rounded up six of the best and brightest leaders in the product management industry. They've got loads of industry knowledge, powerful strategies, and killer insight to share.

The PM role is a multifaceted one. Thing is: not every PM will have a natural aptitude or necessary experience to nail the most important aspects of the role. But, take it from us, many of these skills can be learnt and developed.

We have been working a while helping product managers, and now we want to share with you 7 actionable steps for becoming a product manager. Get our comprehensive guide in the new post.

With master roadmapping and custom formulas (incl. RICE prioritization), we just launched some game-changing updates to airfocus that will help you make better decisions.

What do you need to manage an effective remote product team? With 99% of employees now interested in working remotely, product managers need to be attuned to the unique management needs of a remote team.

From books on product development to data analysis, this reading list will equip any product manager with the right skills and insight to master the perfect strategy for any product launch. 

In this article, we focus on the responsibilities to answer the question: what exactly is it that product managers actually do? 

It's been a busy time with the launch of groups on board view (swimlanes), item attachments, and UX improvements. 

Why product managers and UX designers should come together as a team, and how you can start working more productively as a pair.

Here are 8 skills that every product manager needs to master to be an exceptional product manager and stay ahead of the curve.

Due to evolving responsibilities and an exponential rate of digital innovation product management is changing at lightning speed. What does it mean for you?

A product’s outcome is determined by its stakeholders. It is absolutely critical that product managers do what they can to nail stakeholder management.

A list of 10 mistakes that every product manager should be sure to avoid, and what you can do to safeguard against them.

In this article, we'll run through 9 of the most common user story mistakes that product managers make, as well as tips on how to do better.

Hamburg-based startup airfocus specializes in strategic planning and roadmapping software and has just completed its first round of financing, attracting a six-figure sum.

Disciplined prioritization is likely the most important competency for product managers and decision makers for teams and companies...

Get a clear overview of our recommended Product Management tools in 2019. Research and Conceptualization, Strategy and Prioritization, Roadmapping, Design and Wireframing, Project and Task Management, Analytics, and Customer Feedback

In this article we'll go through 4 of the most successful software products ever built and, analyze what you can learn from them to be an even better product manager.

Here are the most successful Product Roadmaps used by product managers today. Make our product roadmap templates your own with the click of a button or use them as sources of a inspiration.

Discover 9 unexpected things about product management. Learn what you can do to improve your performance and strive for excellence in your product management role.

At airfocus, we've been adding a bunch of updates which, include integration improvements, sync Trello votes, bulk actions and much more to help you get even more focused.

Learn how to create and maintain a product strategy and transform it into an actionable roadmap. Successful product manager and marketing teams use this technique to attract target customers and achieve their business goals.

The weighted decision matrix is the most powerful technique to prioritize what you should focus on when you have many options. Build your own or use a template.

We're excited to present new airfocus updates which, include mobile apps for iOS and Android, groups, a Zapier integration as well as a CSV export.

We all aim to build great products or launch outstanding services. Getting there usually is a function of three tasks that you as a strategist should advance.

we have released a bunch of new features that will get you even more focused and aligned: PDF exports, filtering & search, archiving.

Building a great product is hard enough. But building a great product without a plan and a vision to dynamically cater to the various business requirements is next to impossible.

Trello is great to get stuff done. But how do you decide on the best course of action when tasks and projects are piling up?

We developed drag'n drop magic for the timeline view, an Asana import integration, item comments and lots of more helpful stuff.

Good prioritization is very often the difference between success and failure. Management legend Antonio Nieto-Rodriguez notes that costs can be cut by up to 15% through smart prioritization.

Disciplined prioritization is arguably the most important competency for decision makers and teams of any size. Get prioritization right in just 4 easy steps with this how-to article.

airfocus is not just another task management app. It is a strategy addon that integrates with the likes of Jira and Trello to fill the missing gap: Identifying what is priority, and what is not.

Prioritization is key to any organization. So what is the right method for you and the job that you are trying to get done? Read about 5 magical prioritization templates that help you focus on the right stuff.

Tips by Hiten and Steli on how to improve your priorities. Our product management tool is all about helping decision makers and teams to improve priorities. Signup for a free 14 day trial now.

A new solution for prioritizing. airfocus provides simple and beautiful prioritization for decision makers and team. Sign up for our free 14 day trial and benefit from more objective and smarter decisions!