Kent McDonald
Product Manager & Writer @ KBPmedia
Kent is an accomplished product management professional who works with cross functional teams to discover and deliver maximum outcome with minimum output. He uses business analysis and facilitation techniques to build a shared understanding between product teams and stakeholders from all relevant parts of the organization.
Roadmapping 12 Nov 2024
Why You Should Use a Product Management Tool for Your Roadmaps
Are you contemplating switching your company to a new dedicated product management solution? If yes, this article can lead you and help you a lot with all the processes from ideation to execution.
By Kent McDonald
Product Management 11 Feb 2024
How to Write Effective OKRs in 5 Steps (+7 Mistakes to Avoid)
Objectives and Key Results (OKRs) are a powerful tool that companies and their product teams can use to align on goals and measure progress toward meeting those goals. How you write your OKRs gets you off to a great start toward accomplishing part or all of your objectives. Here’s a look at five steps to follow when writing both Company and Product OKRs.
By Kent McDonald
Product Strategy 13 Dec 2023
How Product Managers Navigate the Product Lifecycle
Have you ever discovered that the product management techniques that served you well on past products just don’t seem to be working in your latest effort?
By Kent McDonald
Product Strategy 7 Dec 2023
Does Your Organization Need Digital Transformation?
In this article learn the pros, cons, and essential signs indicating the need for digital transformation in your organization. Learn how leveraging digital technologies can keep your business ahead in a rapidly evolving digital world
By Kent McDonald
Feedback Management 3 Oct 2023
Effective Stakeholder Management in Enterprise Product Development
Discover how to identify key stakeholders, communicate with them, set expectations, and utilize tools to streamline collaboration. Master the crucial skill of managing relationships with stakeholders for product success.
By Kent McDonald
Product Management 23 Feb 2023
Maximizing Product Potential: A Guide To Building a Strong Product Portfolio
How do you know whether it is time to add a new product? and how can this affect your existing ones? A product portfolio helps you answer these questions, and in this article, you will learn how to build and manage one.
By Kent McDonald
Product Management 23 Feb 2023
How to Measure and Increase Feature Adoption
To keep or remove a feature? Product managers need to get into the minds of their users to introduce or keep features that offer value. And here are metrics that can help them do just that.
By Kent McDonald
Agile 11 Jan 2023
Everything You Need To Know About Product Spec - With Examples
An effective product spec helps the team stay united on a vision for the product, why and for whom they are building it. Here is a step by step guide on how to create a product spec (with examples).
By Kent McDonald
Product Management 20 Jul 2022
Product-market Fit: Find Value Before You Scale
Here’s a look at product-market fit, what it is, why it’s important, how to get it, and how to know when you’ve reached it.
By Kent McDonald
Prioritization 18 Nov 2021
How You Can Benefit From a Prioritization Grid
The prioritization grid, and a related technique the prioritization matrix provide one set of criteria. Let’s take a look at what these techniques are and how you can use them to narrow down the options you have to pick from and ultimately pick which option to work on first.
By Kent McDonald
Agile 3 Nov 2021
How To Put the Product in an Agile Team
A key piece of every agile software development framework is the notion of a cross functional team that has all the skills necessary to deliver value on a regular basis. These teams go by a variety of names, whether it’s a scrum team in the Scrum framework or an agile team in the Scaled Agile Framework (SAFe).
By Kent McDonald
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