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Product Management

Roadmunk Alternatives: Why airfocus is the Best Choice

20 Dec 202222 mins read
Andrea Saez
airfocus author: Andrea Saez
Roadmunk Alternatives: Why airfocus is the Best Choice
airfocus author: Andrea Saez
By Andrea Saez
CONTENTS

While Roadmunk is a familiar name in the product roadmap software world, it doesn’t always live up to the needs of fast-paced, agile product teams. That’s why many teams are now looking for Roadmunk alternatives that offer more flexibility, built-in prioritization, and an overall better experience.

In this guide, we break down why teams outgrow Roadmunk, where it falls short, and why airfocus is the best Roadmunk alternative for product leaders who want more than just timeline visuals. We also compare Roadmunk vs. airfocus vs. other Roadmunk competitors in the market to help you find the right option for you.

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Why Look for a Roadmunk Alternative?

The importance of product management tools is often overlooked. These platforms are seen as a means to an end, rather than something that can enhance your efforts and streamline development. 

But choosing the right product management platform can shape how your team thinks, plans, and builds, guaranteeing great results on every project. 

Roadmunk is often one of the first platforms to enter the conversation when looking for product management software — and with good reason. Roadmunk does what it does very well and has earned its place as a straightforward visual roadmap tool. 

However, as product development has shifted from rigid planning to dynamic prioritization, agile workflows, and outcome-driven roadmapping, Roadmunk hasn’t quite kept up.

Here are some of the most common reasons teams start exploring Roadmunk competitors:

  • Teams needing tailored workflows or roadmap views for different stakeholders may find themselves outgrowing Roadmunk quickly.

  • Teams that rely heavily on data-driven prioritization or want to streamline low-value manual work often hit a wall with Roadmunk. The absence of smart tools like AI Assist limits the tool’s potential to truly drive product success.

  • Roadmunk’s linear, timeline-based format may work for traditional PMOs, but it doesn’t suit agile, iterative teams. It lacks support for OKRs and outcome-focused planning, which limits strategic alignment.

  • Roadmunk’s pricing can quickly escalate as your needs grow. Teams often find themselves paying for features that aren’t delivering real value or are locked out of critical capabilities unless they upgrade

Pain points: Where Roadmunk falls short

Roadmunk tries to be simple. While that seems like a good thing, its simplicity often becomes a limitation. These are the most common challenges product teams face with the platform:

Limited Customization

Roadmunk offers a handful of roadmap templates, but there’s limited flexibility to create custom views or frameworks. Teams wanting to build frameworks around OKRs, customer feedback loops, or capacity planning often find Roadmunk too limited.

Customization is especially important when you’re managing diverse stakeholders. If a roadmap can’t be tailored to different audiences (e.g., developers, execs, customers), teams often waste time translating their vision manually.

Lack of Advanced Prioritization

There are no built-in product prioritization scoring models like RICE, MoSCoW, or ICE. Product teams often resort to spreadsheets or external tools to make prioritization decisions, which breaks flow and adds unnecessary complexity.

Collaboration Limitations

Roadmunk doesn’t offer centralized feedback collection or real-time collaboration features like team commenting or decision tracking. For cross-functional teams trying to stay aligned, this can be a real bottleneck.

Steep Learning Curve

Despite its simple visuals, Roadmunk has a surprising learning curve. Onboarding new team members often takes longer than expected, especially when trying to map complex workflows or introduce new frameworks.

Roadmunk can also feel clunky or unintuitive. Non-technical stakeholders often struggle to interact with the tool without significant hand-holding. This makes it difficult to communicate important updates to anyone outside the development team.

Worryingly, some teams report that the interface never truly clicks for them, even after investing time into onboarding. As product teams grow and onboard new members, tools like Roadmunk can become a barrier rather than a bridge.

Integration Gaps 

Many product teams will already be using platforms like Jira, Trello, Asana, or Slack for communication and workflows. When adopting a new product management tool, it’s important to be able to connect these other platforms to ensure teams can work seamlessly. Unfortunately, Roadmunk’s integrations with these tools are often shallow or unreliable, making it difficult to sync work and align teams.

For example, a disconnected Jira integration can mean missed updates, duplicated work, or confusion about priorities. Seamless integrations are critical in modern product environments, especially those running multiple agile boards.

The best Roadmunk alternatives, on the other hand, offer powerful, flexible integrations. With two-way syncs, they help ensure nothing falls through the cracks and all teams stay aligned in real time.

Pricing Scalability Issues

Roadmunk can become expensive as your team and needs grow. Several key features, such as feedback collection, advanced integrations, and custom workflows, require higher-tier plans. This makes it harder for startups and scaling teams to justify the investment. 

Unlike its competitors, Roadmunk’s pricing tiers may not reflect the value teams get at each level. Teams often end up paying for features they rarely use while missing out on the ones they actually need unless they upgrade. For many, this lack of transparent and scalable pricing leads them to explore more cost-effective Roadmunk alternatives.

Why airfocus is the best Roadmunk alternative

We built airfocus for modern product teams who want flexibility without sacrificing power. airfocus combines roadmapping, prioritization, feedback, and OKRs into one clean, easy-to-use platform.

Here’s why we think airfocus is the best Roadmunk alternative:

Designed for Modern Product Teams

Whether you’re using agile, dual-track, or OKR-based planning, airfocus adapts to your team’s way of working. Create custom views for stakeholders, link roadmap items to goals, and tailor everything from workflows to labels.

Best of all, you’re not locked into someone else’s workflow. airfocus gives you the flexibility to work how you want.

Intuitive Interface with Fast Onboarding

Onboarding is a key moment for team buy-in. New users can get started quickly with airfocus thanks to its intuitive design that doesn't require a manual. 

Teams love how fast they can get up and running, without losing access to advanced features.

airfocus removes friction, helping teams start delivering value from day one.

Built-In Prioritization Tools

Prioritization shouldn’t live in a spreadsheet. airfocus includes popular scoring models (RICE, MoSCoW, ICE) out of the box, and lets you build your own. You can also use Priority Poker to involve your team in scoring decisions and promote better decision-making, alignment, and confidence in your roadmap.

Strong Automation and AI Insights

Unlike Roadmunk, airfocus has built-in AI tools for product managers

Use AI Assist to generate feature descriptions, summarize feedback, or even suggest prioritization decisions. AI Assist also helps streamline backlog grooming, create clearer user stories, and unlock insights faster.

Collaborative by Design

Break down silos with airfocus’ streamlined collaboration process. This tool was designed to enable collaboration across disciplines, from product and engineering to marketing and support, to ensure everyone stays connected to the product vision.

Share live roadmaps, comment on items, and keep everyone on the same page with stakeholder-specific views. Integration with Jira, Trello, Asana, and Slack also makes it easy to keep work aligned.

Strategy-First Approach

Teams that align execution to outcomes move faster and build better. airfocus helps you create that strategic clarity every step of the way. 

The platform helps you connect your roadmap to your goals with built-in OKRs and capacity planning. That means better alignment, clearer priorities, and more impact.

Transparent and Scalable Pricing

We offer plans for teams of all sizes, without hiding key features behind expensive paywalls. When you're ready to scale, airfocus grows with you without any nasty surprises.

Feature Comparison: airfocus vs. Roadmunk & Other Alternatives

If you’re comparing airfocus vs. Roadmunk vs. other Roadmunk competitors, the difference quickly becomes clear.

airfocus offers the flexibility, power, and support that modern product teams need. Whether you're evaluating roadmap flexibility, prioritization tools, feedback capabilities, or AI-powered insights, airfocus delivers on all fronts.

FeatureairfocusProductboardMonday.comProductPlanRoadmunkDragonboatAha!Craft.io
Ease of Use (Intuitive UI)
Customizable Roadmaps
Multiple Prioritization Frameworks
AI-Powered Prioritization
Collaboration Features
Integrations (Jira, Trello, etc.)
Automation & AI Insights
Drag-and-Drop Editing
Workflow Customization
User Feedback Management
Product Strategy Alignment Tools
Pricing Transparency
Scalability
Mobile Accessibility
Dedicated Customer Support
GDPR & Security Compliance

Defining Roadmunk alternatives

When it came to looking at Roadmunk alternatives, we looked at answering the following:

  • How does it help with roadmapping and sharing roadmaps?

  • How does it help with discovery?

  • How does it help with prioritization?

  • How does it help with scaling teams?

  • How does it help with involving other team members?

  • What is their pricing like?

Why these questions? 

Product is hard. As product managers, we do more than build roadmaps - we negotiate, prioritize, communicate, and work with various teams to figure out how to best solve problems for our customers.

This requires a platform that thoroughly understands and supports workflows and processes that will help us reach success - not just one that caters to every SEO keyword whim.

With this in mind, we looked through sources and reviews online to assess our competitor list. As a result, we've chosen the five most recognizable authorities to conduct an investigation:

We used these sources to find the closest Roadmunk alternatives and compared them with one another.

Here are your top Roadmunk alternatives after airfocus:

  1. Aha! (See our guide to the best Aha! alternatives)

  2. Asana

  3. Jira 

  4. Productboard (See our guide to the best Productboard alternatives)

  5. ProdPad

  6. PPM Express

Let’s get right into it!

1. Aha! Vs Roadmunk

Aha!

In their own words:Anything is possible with the world's #1 product development software

Founded in 2013, Aha! was one of the first available product platforms. From the getgo it understood that product managers need more than roadmaps, and expanded its offering to include idea and feedback management. Now focusing on large project-focused enterprises, Aha! offers both product and project management solutions.

Founded in: 2013

Based in: United States

Employees on LinkedIn: 300

Funding: bootstrapped

Website: www.aha.io

How does it help with roadmapping and sharing roadmaps?

Aha! offers extensive roadmap sharing capabilities. It’s important to note though, their approach to roadmapping comes in the form of timelines and Gantt charts. If you’re a product manager wanting to apply better PM practices, such as outcome-based or theme-based roadmaps, you’ll find these options aren’t really within the Aha! realm of possibilities. That said, they do offer the ability to visualize goals and objectives, but all of these are set against a delivery timeline. This puts you in an operational project funnel, not a product one.

How does it help with discovery?

Aha! has a feedback portal where you can engage with your customers so you can gain more insights. Their portal is forum and voting based, which can be difficult with the inevitable Pareto Principle (you’ll have 20% of the loudest people sharing 80% of the feedback.) 

Even if you do manage to somehow evade that, creating an internal process is impossible, as all feedback remains on the portal. This makes it difficult to establish an internal feedback management process for your team, using feedback as part of the evidence you’ll need to proceed with a decision and understand problems holistically. 

How does it help with prioritization?

Aha! is quite flexible when it comes to applying different prioritization methods, but as a project-focused tool, it ties objectives to timelines and features - not problems and outcomes. It positions itself as being overly reliant on a framework rather than offering you the ability to make a decision based on evidence that sits outside any inputs needed in the algorithm. In other words - if you want the tool to make the decision for you, it might just work. 

How does it help with scaling teams?

Aha! is quite flexible and provides custom fields and workflows you can set up for your team. It also offers extensive reporting tools, which will help support cross-functional work as well as reporting upwards.

How does it help with involving other team members?

Aha! comprises a suite of products: Roadmaps, Create, Ideas, Develop and Academy. They are at best clunky at times, and its usability and UI are notoriously confusing and difficult. While the general idea to be able to support cross-functional teams is there, its overly user experience makes it difficult to adopt. 

What is their pricing like?

Aha! packages their product in four plans for “Roadmaps” and two for “Ideas”. “Roadmaps” starts at $59 per user per month, paid annually and goes up to $149. “Ideas” is either $39 per user per month, paid annually or $59. You’ll need both products to cover all of your product management activities.  

Anything else comes at an added cost.

Pros and Cons

Pros:

  • Advanced backlog management

  • Ability to create custom fields

  • Extensive tracking and reporting

  • Crowdsourcing and engagement with customers via portal

Cons:

  • Roadmapping is timeline based

  • Project-based focus

  • Complicated UX/UI

  • Feature management is through voting, not problem solving

Rating

  • G2: 4.3 out of 5

  • Capterra: 4.7 out of 5

2. Asana vs Roadmunk

Asana vs. ProductPlan

In their own words: “Align teams and drive revenue with a single platform.”

Asana has become one of the most well known development and task management tools in recent years. They’ve expanded their platform to support various teams that require ways of keeping on top of tasks and project deliverables. 

Founded in: 2008

Based in: United States

Employees on LinkedIn: 2500

Funding: $453.2M

Website: www.asana.com

How does it help with roadmapping and sharing roadmaps?

As a task-management tool, Asana’s use cases don’t really tackle the needs of product managers beyond the use of timelines. While it is a great tool to help you keep on top of projects, it lacks outcome-based roadmaps, objectives, backlog and feedback management.

That said, it would be a great complement to any other product management tool you are using.

How does it help with discovery?

Asana isn’t really set up to allow you to manage feedback, insights, or research. Its focus is primarily task management, and as such that means you’d struggle to set up a discovery process with it.

How does it help with prioritization?

Asana offers pre-defined labels of high, medium and low - which provides quite a simple way of managing priority. You could create your own custom labels as well, but it’d be difficult to create any sort of framework with an algorithm (given these are all just inputs and fields).

How does it help with scaling teams?

Asana is very well designed when it comes to scalability and team growth -  its workspaces, flexibility and customizability make it quite easy to adopt and adapt to growing teams.

How does it help with involving other team members?

The team behind Asana has taken a lot of care when it comes to their UX/UI. It is truly delightful, and you should encounter minimum friction with your team. After all, we all have to manage our projects!

What is their pricing like?

Asana offers three tiers paid per user, billed annually: free, $10,99 and $24,99.

Pros and cons

Pros:

  • Great UX/UI

  • Interconnected apps and workflows

  • Plenty of integrations to choose from

Cons:

  • It’s a task-management tool, not a product tool

  • No space for feedback or insights management

  • No ability to create product roadmaps

Rating

  • G2: 4.3 out of 5

  • Capterra: 4.5 out of 5

3. Jira vs. Roadmunk

Jira vs. Productplan

In their own words: “The #1 software development tool used by agile teams

Jira is part of the Atlassian suite of products - a platform built primarily for software development teams. As such, its suite interconnects support, operations, and project teams alike. In addition, they offer over 3000 integrations, putting cross-tool collaboration at the forefront.

Founded in: 2002

Based in: Australia

Employees on LinkedIn: 15.300 

Funding: $210M (Secondary market) + $462M(IPO) 

Website: www.jira.com

*Data for Atlassian, Jira’s parent company

How does it help with roadmapping and sharing roadmaps?

Unless you purchase either their Premium or Enterprise tiers, you’ll have a difficult time creating external versions of your roadmap with Jira. The added cost may mean a hit to your budget, and if you don’t have it you will have to get creative about how to share your roadmap with team members, board members, and customers.

The platform has made great strides around considering objectives and initiatives, leaning more into product management and better ways of working.

How does it help with discovery?

With the above said, it’s important to consider that a roadmap is never just a stand alone document and requires input from both your product backlog and customer feedback - and that’s where Jira falls short. Because there is no way to keep track of customer feedback with an internal feedback management system, it’ll be hard to really run discovery and research within the tool. You could create a separate board, maybe create links to Confluence documents, but much like other do-it-all tools, this will require your IT manager to approve and set up your integration, causing a bit of a headache (particularly when you need to make changes or adjustments!) 

How does it help with prioritization?

Custom fields are necessary to set up prioritization frameworks, and will require knowledge or assistance of someone that has the right permissions to do that for you (like your IT manager.) Again, this causes delays in getting set up quickly, and would be harder to maintain in the long-run.

How does it help with scaling teams?

The whole Atlassian suite was designed to support scalability. With that, however, comes a somewhat complicated administration process. Atlassian has designed so many user permissions, it almost becomes impossible to make any changes to the platform without going through your IT manager, making it a bit difficult to onboard and offboard people in a smooth process.

How does it help with involving other team members?

The vast user permissions can both be a good and bad thing in Jira. It’s great that you can involve other team members and keep things secure, but often assigning those permissions requires an IT manager to set things up correctly. The tool itself has a less than stellar UI (it’s notoriously difficult to navigate), which will cause friction trying to get it adopted by business-facing teams.

A good product team must be able to work closely cross-functionally, and if others refuse to adopt your workspace, teamwork will just be that much harder.

What is their pricing like?

Jira is available at four different prices: free, $7,50, $14,50 per user, per month (no matter if paid annually or monthly). Lastly, an enterprise tier, only available with annual billing from 801 users at $10,70 per user per month. 

Pros and cons

Pros:

  • Dedicated tool for software development teams

  • Over 3000 apps and integrations available

  • Customizable boards, reports, timelines, and views

  • Vast user permissions for security

Cons:

  • It is not a product management tool

  • Time-consuming administration process

  • Confusing layout, configuration, and UI

Rating

  • G2: 4.2 out of 5

  • Capterra: 4.4 out of 5

4. Productboard vs Roadmunk

Productplan vs. Productboard

In their own words: “Productboard helps product teams understand what customers need, prioritize what to build next, and align everyone around the roadmap.”

Productboard offers a focus on roadmapping and customer centricity. With offices in San Francisco, Prague, and Vancouver, Productboard has become a global company in recent years.

Founded in: 2014

Based in: San Francisco, California

Employees on LinkedIn: 500 

Funding: $125M Series D 

Website: www.productboard.com

How does it help with roadmapping and sharing roadmaps?

Productboard’s approach to product management involves working with timeline roadmaps, with templates such as “release roadmap” and “timeline roadmap” readily available. They offer the ability to create a now, next, later roadmap - however it is also focused around releases, not outcomes. They also bypass the concept of initiatives entirely and put features directly on the roadmap, potentially placing you and your team in a build trap.

All of their roadmaps are easily shareable, both through links and through a customized portal. 

How does it help with discovery?

Productboard has a user portal that you can use to gather feedback around items in discovery, or just gather general feedback. However, everything in their backlog is a “feature” and the concept of ideas or opportunities are lost - yet another possible red flag when trying to run discovery and experimentation.

How does it help with prioritization?

With Productboard, you are free to set up any prioritization framework of your liking, yet you have no control over how the algorithms are calculated. Because there is a lack of initiatives on the roadmap level, the ability to take other factors into account with the initiative (like objectives, vision, theme) are entirely missed - it all happens on an individual feature level.

How does it help with scaling teams?

Productboard does have the concept of multiple workspaces, but these are not connected to one another. The alternative would be to manage multiple products from a single space - provided your entire team is ok with the same set of views, fields, and workflows. However, if you’d like to provide your various teams with a single source of truth while allowing for more flexibility, Productboard will certainly not scale in that direction.

If you do choose to go through the multiple workspace route, because they are disjointed, you won’t be able to apply any form of cross-team collaboration or be able to roll up multiple roadmaps into a single portfolio for your entire team.

How does it help with involving other team members?

Productboard’s design is certainly “pretty” and delightful to look at - but they’ve slightly missed the mark on real usability. A lot of clicking around is required to figure out where things are, and the UI is, most often than not, incredibly confusing to work with.

What is their pricing like?

Productboard has four different price plans, billed per user per month. Starting at $20, continuing with $80, with the upper two plans available on request. 

Pros and cons

Pros:

  • Focus on customer feedback and insights

  • Public portal for customer engagement

  • Ability to share roadmaps

Cons:

  • Mixed messaging around roadmaps and product approach - is it project or product based?

  • Price can be quite steep

  • No focus on discovery, experimentation, or outcomes

Rating

  • G2: 4.3 out of 5

  • Capterra: 4.7 out of 5

5. ProdPad vs Roadmunk

ProdPad vs. Productboard

In their own words: “Clear the chaos and unite teams with a single source of truth to create outstanding products. 

ProdPad is one of the few outcome-focused tools in the product world. Ensuring you get access to best practices right from the start, this is a great tool for any product team looking to make the switch to an outcome and discovery-focused approach.

Founded in: 2012

Based in: UK

Employees on LinkedIn: 20

Funding: Bootstrapped

Website: www.prodpad.com 

How does it help with roadmapping and sharing roadmaps?

The founders behind ProdPad created the original Now, Next, Later roadmap - so if there’s anyone that knows roadmapping best practices, it’s this tool. Their roadmaps are simple yet delightful, with extensive customization around what can be shared. All roadmaps can be shared via a PDF, URL or embed code.

You can also create a portfolio view, so you can gain a holistic view of your product.

That said, it does have certain limitations, like dependency tracking across products.

How does it help with discovery?

ProdPad has a portal and widget that you can use to gather feedback from customers, as well as the ability to set up custom workflows. However, one thing you won’t find in ProdPad is any form of extensive customization for your team. While you can adapt workflows, you cannot set up multiple workflows per team - everyone has to work out of the same workspace and with the same process. Customization on the widget and portal are a bit limited, and are created and shared independently from the roadmap. There are also limitations when creating a custom feedback workflow, as they force you to work with their own approach.

How does it help with prioritization?

ProdPad offers a very basic impact vs effort prioritization scale, which you can visualize as a fibonacci sequence, 1-10 scale, or as t-shirt sizes. Once again, they offer no customization of prioritization frameworks, so you must use the options they offer. If you’re happy with this approach, you won’t have any issues comparing items with one another on their priority chart, which allows you to visualize key strategic items and potential losses. 

How does it help with scaling teams?

As we all know, no two teams or organizations work alike. And when you need your entire organization to work from a single source of truth, that’s when things start getting really tricky. ProdPad forces everyone to work out of a single workspace, with no customization over fields, workflows or processes - meaning everyone has to work in the exact same way. Workspaces are available with an Enterprise account, but these are not connected to each other (they’re essentially separate accounts, which you can switch between.) 

How does it help with involving other team members?

ProdPad hasn’t done a lot in the way of involving anyone outside the product team. While it is delightful to use, it has no integrations with third-party commercial apps like Intercom or Zendesk, leaving you to rely on tools like Zapier to create integrations. While they do offer a ‘reviewer’ role which you might get your team to take advantage of, all features are available to all roles and permissions at the same time, making it difficult to guide your team towards the right area.

What is their pricing like?

ProdPad’s pricing is based on modules and power-ups.

Their base modules are all $20 per editor/per month for access to roadmaps, ideas and feedback. Their power ups are all $10 per editor per month, and include things like portfolios, OKRs, publishing and portal access.

Pros and cons

Pros

  • They’re the roadmapping experts

  • Ability to create a portfolio view

  • Has access to feedback and portals

Cons

  • No customization of fields or views

  • No customization of workflows or processes for backlog or feedback

  • No customization of priority frameworks

  • Little in the way of scalability for various teams

Rating

G2: 4.2 / 5

Capterra: 3.8 / 5

6. PPMExpress vs. Roadmunk

PPM Express

In their own words: “Save Hundreds of Hours With integrated Project Portfolio Management Software.

Like Roadmunk, PPMExpress was also founded in Canada in 2018. Its original strategy was to develop software products and implement PPM on the Microsoft PPM Platform (Microsoft Project, Microsoft Project Server, Microsoft Project Online, Microsoft Project for the Web, and Dynamics 365). After breaking away from being a Microsoft tool only, they’ve expanded their project management software into other areas, including product.

Founded in: 2018

Based in: Canada

Employees on LinkedIn: 17 

Funding: bootstrapped + undisclosed initial funding

Website: https://ppm.express/

How does it help with roadmapping and sharing roadmaps?

Having a project-first approach, PPMExpress offers timelines and Gantt charts only. These can be exported to a CSV and as a PNG, however, no external sharing is available via a URL or through a portal. 

How does it help with discovery?

PPMExpress offers idea management through an idea dashboard. There you can “propose” ideas and add things like risk and capacity. These ideas can also be linked to strategic objectives.

However, the concept of feedback is entirely missed, meaning you wouldn’t be able to add any sort of customer-focus to your discovery process - or would have to run feedback management from a separate tool.

How does it help with prioritization?

PPMExpress seems to have confused how frameworks are actually meant to be applied. Some of the popular frameworks such as ICE, RICE and WSJF are available - but only on the roadmap level. Individual ideas can also be scored through a “decision matrix” - but with no way for the user to decide what to add/remove as part of that decision matrix.

How does it help with scaling teams?

PPMExpress offers three very basic permission levels on the entirety of product, which can be achieved through regular logins, Microsoft365 or via a Google SSO integration. While getting people invited in seems like a breeze - getting people to use it may be a different story. Because of its focus on project portfolio management, as well as its lack of customer feedback management, it is likely business facing teams will not be using it. 

In addition, they do offer several integrations with tools like Jira, Azure Devops and Monday.com

How does it help with involving other team members?

Inviting users is fairly simple, but getting cross-team collaboration will be a challenge, given there’s no integrations with business-facing tools. This will certainly create an issue when trying to keep your entire organization aligned.

What is their pricing like?

PPMExpress offers 3 tiers, Product Management and Portfolio Management each with annual and monthly options starting at $25 per user per month, as well as an Enterprise plan.

Pros and cons

Pros:

  • Has integrations with Jira and Azure Devops

  • Deep integration with Microsoft tools

Cons:

  • Is a project management tool

  • Difficult UI

  • No feedback management

  • All roadmaps are timeline-based

Rating

  • G2: 4.6 out of 5

  • Capterra: 4.3 out of 5

7. Trello vs Roadmunk

Trello vs Productplan

In their words: “Keep everything in the same place—even if your team isn’t.”

Trello is one of the most loved task-management tools out there. (Not so) Recently acquired by Atlassian, they are now part of their ecosystem to expand on task management and software development tools. 

Founded in: 2010

Based in: United States

Employees on LinkedIn: 100

Funding: $10M Series A + acquired by Atlassian for $425M

Website: www.trello.com

How does it help with roadmapping and sharing roadmaps?

Trello provides access to boards, each with their own custom fields, labels, and “power ups” (integrations) that you can set up. With that in mind, it’s important to understand that creating boards doesn’t mean that you have a roadmap!

Boards are great for setting up a Kanban workflow - one thing that Trello has absolutely nailed. While you can achieve some semblance of a roadmap with it, it’s not really its main purpose - given that it’s difficult to then create a product hierarchy across multiple boards.

How does it help with discovery?

While you can set up a custom discovery-focused board as well as a separate board for all things dev, you’ll then also need a different board for all of your customer feedback. How many boards can you really work out of without them being thoroughly interconnected? 

You can try and make it work, but it simply won’t scale long term.

How does it help with prioritization?

You can make use of Trello’s custom fields and labels to prioritize items, but you will find it difficult to then consider items that live in various other boards. Trello is fantastic and unblocking productivity and making sure you have focus - but that focus is very linear and it becomes difficult to consider various product hierarchy levels (for example: understanding how feedback impacts ideas.)

How does it help with scaling teams?

When it comes to software development and task management - Trello definitely allows you to create workspaces for all your individual and team needs. You can have team boards and private boards, and even share cards in between boards. 

How does it help with involving other team members?

Trello is used and loved by people both in and outside product, so you will see minimal friction in adoption.

What is their pricing like?

Prices start at $0, then move up to $5, $10, and $17.50 per user per month, billed annually. 

Pros and Cons

Pros:

  • Really easy to get started

  • Integrations with hundreds of other tools

  • High customization

Cons:

  • It is not a product management tool

  • Its focus is on task management 

  • Limits on workspaces, boards and commands unless you’re on Enterprise

Rating

  • G2: 4.4 out of 5

  • Capterra: 4.5 out of 5

Conclusion

Roadmunk started out with good intentions - as all tools do. They’ve unfortunately been slightly misguided in their attempt to expand, and have fallen a bit short when it comes to the needs of product managers around the world.

If you want to learn more about how to apply better product management practices, feel free to check out our academy guide on just that.

Choosing the right product management tool for your team

Every team has unique needs, so what works for someone else may not work for you. That being said, there are some key things you should look for when choosing the best product management tool for your team. Make sure that:

  • They support your existing workflows

  • They help you align strategy with execution

  • They’re easy to adopt and scale

  • They offer the right mix of flexibility and structure

As you evaluate Roadmunk alternatives, look for tools that:

  • Offer robust product roadmap software for different planning styles

  • Include built-in prioritization and scoring models

  • Support OKRs and business goal alignment

  • Allow team-wide collaboration and visibility

  • Fit your budget without forcing upgrades

Your tool should be a partner, not a burden. It should help you spot opportunities, act with confidence, and build products that actually matter to your users.

Get started with airfocus today

Roadmunk helped define roadmap software, but today’s product teams need more. airfocus gives you the power to prioritize what matters, adapt to your process, and align your strategy with your roadmap without the trade-offs. Better yet, it helps you say goodbye to features you don’t need, complicated pricing, and data silos, offering only what you need when you need it.

If you’re looking for the best Roadmunk alternative, look no further than airfocus. Start your free trial or book a demo to see what a modern product management platform should feel like.

airfocus author: Andrea Saez

Andrea Saez

PM and PMM leader
Andrea is passionate about product management, growth strategies and community engagement. From writing to hosting talks and events, she loves having the opportunity to learn, talk, and engage with customers and apply product-thinking to scaling companies....more
31 Articles
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