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airfocus vs. ProductPlan

Discovery why the top product teams choose airfocus's modular
product management platform over ProductPlan to focus
on product strategy, discovery, and outcomes.

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airfocus modularity
The world's biggest and best product organizations
trust airfocus by Lucid

Why choose airfocus over ProductPlan?

A flexible platform that
adapts to you

While ProductPlan is a roadmap tool with limited functionalities, airfocus empowers product teams to build customized PM workflows that fit their needs.

Product management
made easy

There's no time for feature-bloated tools. The airfocus UI is intuitive and you are not distracted by features you don't need, accelerating your entire team's adoption rate.

Product strategy, discovery, and outcome-focused platform

airfocus is not another backlog where everyone dumps their ideas. We help you navigate through the challenging parts of product management.
airfocus consistently ranks as an industry
leader.
Don't take our word for it.
Read G2's reviews.
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g2 badge leader winter 2025
g2 badge best support mid-market winter 2025

8.5

Ease of setup

8.5

Ease of use

9.2

Quality of support

9.2

Product direction
Delio Group
Intuitive interface with detailed features and high levels of customisation. The tool is enabling an increased speed of product function maturity and makes transparency of product planning a breeze.
Sarah C. (G2 review)
Chief delivery officer - Delio Group
Government/Public Sector
airfocus is simple to use and the setup guides are really good. I really love the roadmapping capabilities, the ability to build powerful portfolio views and align initiatives to my strategy is so important.
Michael J. (Capterra review)
Product manager - Government/Public Sector
Marketing platform
We settled on airfocus instead of ProductPlan because airfocus encourages collaboration among the product team and helps us to communicate priorities with stakeholders better within the company.
Rob H. (Capterra review)
Senior director - Marketing platform
Netfonds AG
A lot of customizable features (fields, views, prioritization with custom scoring) that we can tweak to fit our team's needs and scale our process easily.
Jean-Pierre A. (G2 review)
Product manager - Netfonds AG
Delio Group
Intuitive interface with detailed features and high levels of customisation. The tool is enabling an increased speed of product function maturity and makes transparency of product planning a breeze.
Sarah C. (G2 review)
Chief delivery officer - Delio Group
Government/Public Sector
airfocus is simple to use and the setup guides are really good. I really love the roadmapping capabilities, the ability to build powerful portfolio views and align initiatives to my strategy is so important.
Michael J. (Capterra review)
Product manager - Government/Public Sector
Marketing platform
We settled on airfocus instead of ProductPlan because airfocus encourages collaboration among the product team and helps us to communicate priorities with stakeholders better within the company.
Rob H. (Capterra review)
Senior director - Marketing platform
Netfonds AG
A lot of customizable features (fields, views, prioritization with custom scoring) that we can tweak to fit our team's needs and scale our process easily.
Jean-Pierre A. (G2 review)
Product manager - Netfonds AG

How airfocus and ProductPlan compare

airfocus
ProductPlan
End-to-end product management platform
High usability and fast adoption across teams
Flexibility to adapt to different ways of how your team works
Set up different work environments for your autonomous teams with multiple modular workspaces
A PM-specific toolbox where you can include the things you need: custom fields, custom views, and apps
Roll up multiple roadmaps into a portfolio view to get a better perspective on various teams and to foster cross-team collaboration
Align autonomous teams and products with cross-workspace linking and custom product hierarchy
Product strategy, discovery, and outcome-focus with built-in discovery workflows and PM best practices
Use custom scoring frameworks to prioritize with confidence
Prioritize on each level to meet objectives instead of only prioritizing features
Gather stakeholders to reach consensus on product priorities with Priority Poker
Set up your whole product management workflow with a click of a button with our ready-made workspace templates built on proven PM methodologies
Securely hosted in trusted EU data centers

Explore how airfocus
can support your team

Everything you need in a
product management platform

Create your own product stack
with built-in airfocus apps

Priority Ratings

Prioritize your product work around a clear product strategy with customized scoring frameworks.
Experience it live

Priority Poker

Run negotiation meetings more effectively and reach consensus on product priorities by playing Priority Poker with your stakeholders.
Experience it live

Item Mirror

Share information between multiple workspaces and sync with your team by mirroring items into a portfolio view.
Experience it live

Insights

Make customer-centric decisions by gathering and centralizing feedback in one place and linking them back to your product work.
Experience it live

Objectives & OKRs

Manage your objectives and key results (OKRs) and connect them to your roadmaps and workflows.
Experience it live

Forms

Bring in feedback, ideas, or any valuable information for your product work with customizable forms.
Experience it live

Portal

Involve your community by gathering their feedback and ideas directly on a customer-facing branded portal.
Experience it live

Voting

Quickly determine an item's demand by collecting votes & reactions from your audience.
Experience it live

Capacity Planning

Plan, allocate, and adapt with ease - a capacity planning tool allowing you to prioritize work and align resources in real time.
Experience it live

Check-Ins

Provide high-level updates to your stakeholders, assigning confidence values and detailed check-ins to product items.
Experience it live

View your product work
in different ways

Board
Timeline
Gantt
Table
Chart
List
Inbox
airfocus board view

Integrate with the tools
you already use

Connect the tools you love to save time and keep everyone in sync.
Jira, Trello, Azure DevOps, Shortcut, Asana, Zapier, and more.
Discover all integrations
zendesk coin
salesforce coin
zapier coin
teams coin
slack coin
trello coin
planner coin
shortcut coin
webhooks coin
jira coin
github coin
intercom coin
azure coin
asana coin

Product strategy

Unlock the potential of your product strategy with this comprehensive template.
Learn more

Outcome-based roadmap

Manage the what and the why with this now-next-later roadmap.
Learn more

Full product management workflow

Advanced: Manage your product management process end-to-end.
Learn more

Objective-led roadmap

Align your team around objectives using the now-next-later format.
Learn more

See what our customers say
about airfocus

airfocus case study - How Ricoh scaled product team delivery 20x - with airfocus
Hardware, IT services

How Ricoh scaled product team delivery 20x - with airfocus

Read case study
airfocus case study - How Unanet unified its product teams and enhanced collaboration – with airfocus + Lucid
Enterprise software, ERP

How Unanet unified its product teams and enhanced collaboration – with airfocus + Lucid

Read case study
airfocus case study - How SNP Group created global team collaboration, feedback visibility & better products – with airfocus
Data transformation, IT services

How SNP Group created global team collaboration, feedback visibility & better products – with airfocus

Read case study
airfocus case study - How Visit Group powered its AI transformation and cut planning time 5X – with airfocus
SaaS, Software, Travel

How Visit Group powered its AI transformation and cut planning time 5X – with airfocus

Read case study

See why airfocus beats other PM platforms every time

Still weighing your options? Visit our comparison page to get a feature-to-feature
breakdown why you should choose airfocus.

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Explore how airfocus
can support your team

Top rated
on major platforms
airfocus is where teams build great products. Welcome home 💙

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