How To Use the Kano Model

In this 5-minute guide, learn when and why to use the Kano model to prioritize features on the roadmap based on how likely they will satisfy or delight users.

What's covered?

When and why should you use the Kano model.

Learn when the framework is particularly useful.

How does the framework work.

Understand the four "feature buckets".

What do you do with the results.

Understand the table, how each pairing is categorized and how to prioritize your results.

The pros and cons of the methodology.

Discover why we love it and the downsides of the framework.
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