Join us for an informative webinar with Tony Ulwick, the pioneer of Outcome-Driven Innovation (ODI). In this exclusive session hosted by airfocus, Tony will reveal the secrets of transforming innovation from an unpredictable art into a systematic and predictable science.
He will explain how ODI has revolutionized the way companies approach innovation, with an impressive 86% success rate in product and service offerings. By using a deep understanding of customer needs defined through the Jobs-to-be-Done framework, ODI significantly enhances the effectiveness of marketing efforts and the predictability of innovation processes.
This webinar is a must-attend for those who wish to elevate their innovation strategies and increase their success rates. Discover hidden market opportunities, align your organization with customer-defined metrics, and transform your innovation trajectory with insights from the mastermind behind one of the most impactful innovation methods.
WebinarMarch 7th - 5 PM CET / 11 AM ET
Data & Product Teams: In Conversation With Adam Greco
WebinarMarch 21st - 5 PM CET / 11 AM ET
Customer Delight and Innovation