About airfocus

Try for free

Release Demo

  • What is a Release Demo
airfocus eBook All You Need To Know About Product Management
Get our All You Need To Know About Product Management eBook
Read now

What is a Release Demo


Definition of Release Demo

A release demo showcases the latest pre-launch developments to a product or software project. Agile development teams tend to hold a release demo at the end of every iteration, designed to keep everyone involved up to speed with how each iteration is going, and how the project as a whole is progressing.

Release demos can be very small, just including a select bunch of stakeholders, or can include the entire organization, depending on the status of the project, the current iteration or the size of the team.

abstract/prioritize emoji

Get our Mastering Prioritization eBook

Learn how to prioritize by making it a simple process, to build products that stand out. Learn more about how to source insight, choose the right prioritization framework and much more.

Get the eBook
What Is A Release Demo

General FAQ

How can stakeholders use release demos?
Following a demo, stakeholders can provide feedback to the product owner and/or development team. Discussions can also take place to re-prioritize items in the product backlog if needed.
When do agile teams hold a release demo?
Typically an agile team will hold a release demo at the end of every product iteration.

Building better products
starts here

Join thousands of product managers and makers who already enjoy our newsletter. Get free tips and resources delivered directly to your inbox.
airfocus coin
Top rated
on major review platforms
g2 badge users love us
g2 badge leader summer
GetApp badge category leader
software advice badge
capterra shortlist badge
proddy badge roadmapping
crozdesk badge
All rights reserved.