Skip to main content
  • Why airfocus
  • Pricing
  • Templates
  • Book a demo

Upcoming
North America: Tuesday, September 15th – 11 AM MDT / EMEA: Wednesday, September 16th – 10:30 AM CEST

From product management to portfolio strategy: How to keep strategic alignment as your team scales

Join the webinar and learn:
  • Why more products create less strategic clarity, and what that costs you
  • How a portfolio strategy allows product teams to move fast, autonomously, and in the same strategic direction
  • The five key elements of a portfolio strategy, and how to build a team that keeps it alive rather than shelved
  • How portfolio strategy makes cross-selling and bundling actually work
  • How to connect portfolio strategy to individual product strategies, so every team ladders up to the same direction
  • The Strategy Stack: Roman's framework for the five strategy layers in a complex product org, and how to keep them connected
Loading form…

About the webinar

More products should mean more opportunities. Instead, it often means less clarity. Each team optimizes for its own roadmap, cross-sell becomes an afterthought, and "strategic alignment" turns into a slide nobody revisits after the meeting.

The individual product strategies aren’t wrong; they’re simply not connected. Without a strategy that sits above the product level, portfolios drift: teams pull in different directions, cross-selling and bundling opportunities get missed, and growth just multiplies the misalignment.

Join Roman Pichler, internationally recognized product management expert with 20 years of experience, and author of Strategize and How to Lead in Product Management, for a practical session on what it takes to keep strategic alignment as your portfolio grows – and why one portfolio strategy, rather than a set of product strategies, is what makes scale actually work.

Meet our speakers

Roman Pichler
Roman Pichler
Product Management Expert: Author, Trainer, Speaker
Jamie Lyon
Jamie Lyon
Chief Product & Strategy Officer
@ Lucid Software

More events

Webinar

Rec. Dec 05th 2024

A ProductOps Framework for Effective Prioritization and Roadmapping

Join Product Ops coach Antonia Landi and Malte Scholz, CEO of airfocus, to learn how ProductOps transforms ideas into impactful priorities. Discover a framework for capturing, prioritizing, and planning ideas to align strategy and execution seamlessly.
Learn more

Webinar

Rec. Nov 12th 2024

Driving Product Portfolio Excellence: How to Balance Comfort-Zone Projects and Bold New Initiatives

Join product leadership expert Petra Wille and airfocus CEO Malte Scholz in this engaging webinar to discover how to master the art of product portfolio management by balancing comfort-zone projects with bold, high-impact initiatives.
Learn more

Webinar

Rec. Jun 06th 2024

Unlocking Product Potential: 4 Keys for Evidence-Guided Development

In this talk we’ll look at evidence-guided alternatives to roadmaps, backlogs, and decision-by-committee. Itamar will show you the Confidence Meter and how you may use it to improve the quality of discussions and decisions.
Learn more

Webinar

Rec. Apr 10th 2024

From Product Strategy to Quarterly OKRs

Join us for an insightful event featuring Tim Herbig, where we delve into the crucial steps that product teams must take before defining their OKRs.
Learn more

Create an effective
product strategy

Book a demo

Top rated
on major platforms
airfocus is where teams build great products. Welcome home 💙

Company

  • Terms of service
  • Privacy
  • Legal
  • Cookie policy
  • Your privacy choices
  • DE
  • FR
All rights reserved. contact@airfocus.com