A product launch roadmap structures and visualizes all time-sensitive tasks that need to get done during a product launch across all departments that are involved. This includes engineering, marketing, PR and sales teams. It is time-based as most activities are interdependent and need to be well-aligned in order to ensure a smooth and successful product launch.
Also check out our product launch roadmap that focuses that enables you to navigate through the chaotic startup phase. Good luck for your product launch!
Value (Y) criteria
Cost (X) criteria
Bubble (R) criteria