As a product manager, Alex Davis builds products by exploring the intersection between development and marketing. He started his career as a growth hacker in startups, where he learned that failures are actually a step in the right direction.
He used his growth hacking abilities to shift his career towards full-product management and began working for eCommerce brands. That’s how he caught the eye of software giant Mozilla. Now, he handles application services and teaches PMs the differences between product development and growth.
He’s also a mentor and speaker, sharing insights from his career at various conferences around the world.
Alex Davis is mostly known as a growth product manager. From his perspective, growth management is an essential component of successful product management.
While product managers focus on the success of a product, as a growth manager, Alex Davis is in charge of the success of the business. With the help of his team, Alex conducts data-driven experiments to reveal and eliminate any biases that might hide behind the initial product roadmap. The end goal is to improve and grow the product from a dual perspective of tech and marketing.
Alex Davis is a strong advocate of feature pipelines — an upgrade to product roadmaps, in his mind. He believes that by narrowing the focus to one feature at a time, businesses can develop relevant, successful products.
As a mentor and a speaker, Alex Davis participates in various conferences and meetups. Keep an eye on product management events, and you might get the chance to meet him and exchange ideas.
His Twitter account is also a great place to discover more insights about his career, as Alex keeps an active feed. And, of course, by staying updated with the development efforts on accounts, sync, and telemetry at Mozilla, you’ll learn even more about what Alex Davis puts out in the digital product world.