Oliver Mitchell, Product Ops Manager at Oodrive, shares how airfocus transformed their product management processes, boosting efficiency, collaboration, and alignment.
At Oodrive, airfocus serves as a central hub for product management, enabling teams to:
Share product plans externally: Provide clients with secure, transparent, and up-to-date roadmaps.
Centralize client feedback: Collect and manage user insights within the platform, reinforcing a continuous feedback loop.
Track OKRs: Align efforts with company goals through the dedicated OKR feature.
Product Managers, Designers, Developers, and Department Managers use airfocus features to plan, track progress, and collaborate effectively.
Before adopting airfocus, Oodrive faced several obstacles:
Disjointed roadmaps: Using multiple formats (PowerPoint, Excel) led to version control issues, difficulties in updating, and risks when sharing.
Creating roadmaps across our products and teams required using different formats like PowerPoint and Excel. The process was tedious, hard to update, and risky to share before airfocus.
Inefficient feedback management: JIRA tickets from sales and support teams made tracking and sharing client feedback difficult.
Limited external sharing: Confidentiality concerns and outdated information made transparent communication with clients challenging.
Sharing product plans externally wasn't feasible due to risks of disclosing confidential strategies. Once shared, documents couldn’t evolve with our internal strategy, posing a risk if accessed by competitors.
Oodrive’s airfocus journey began with a phased approach:
Initial introduction: Product Managers were guided by an airfocus Customer Success Manager through the tool’s capabilities.
Internal expansion: Contributor licenses were extended to Engineering and Customer Success Managers to enhance internal roadmap sharing.
External portals and feedback loops: Secure portals were introduced to share product plans externally and gather client feedback, improving transparency and engagement.
OKR tracking: The OKR feature was implemented to track company objectives, ensuring team alignment and focus.
Centralized product management: All stages of product development are now integrated into one platform.
All stages of ideation, user feedback collection, establishing priorities, dependency management, roadmap creation, follow-up, and sharing are now consolidated on airfocus.
Increased efficiency: Automating manual tasks and consolidating processes have saved time and improved team communication.
Improved collaboration: airfocus fosters transparency and alignment, enhancing decision-making both internally and externally.
Security and compliance: Hosted on European servers, airfocus meets Oodrive’s rigorous security standards, aligning with the company’s core value of safeguarding European data.
It is European, hosted in Europe, on European servers, which protects us from territorial confidentiality issues. Protecting European confidence and our data is our main value.
Comprehensive features: airfocus offered essential tools for roadmap creation, prioritization, feedback collection, and OKR tracking.
Security and compliance: airfocus, being a European platform with strong certifications, was a key decision factor.
Exceptional cupport: The airfocus support team’s responsiveness, efficiency, and friendliness contributed to a smooth experience.
Not only for the quality of their product but also for the responsiveness, efficiency, and friendliness of their support team, with whom I interact almost daily.
Oodrive gives airfocus a resounding 5-star rating.
airfocus has empowered Oodrive to enhance product management efficiency, transparency, and client engagement. By centralizing processes, streamlining communication, and prioritizing security, airfocus has become integral to Oodrive’s success.