Product Management

Product Management Made Easy With airfocus Toolbox - Malte Scholz Interview on WebsitePlanet

Product Management Made Easy With airfocus Toolbox - Malte Scholz Interview on WebsitePlanet
By Andrei Tiburca
Join 6000+ product leaders
Sign up for our newsletter & get the best product tips straight to your inbox

airfocus is an easy to use prioritization and roadmapping software solution that helps teams visualize priorities, build lean roadmaps, collaborate on strategy, and align the vision with the entire organization. In this interview, Co-Founder & CEO Malte Scholz describes the hardships of product management, and how they can be overcome with airfocus.

Please describe the company’s story: What is your mission?

My background is in product management. I am the CEO and CPO of airfocus. I started this company four years ago with my two co-founders, Christian Hoffmeister, our CTO, and Valentin Firak, our CMO.

The idea for airfocus came to me after dealing with a lot of frustration and pain in my role as a product manager . I was involved in product planning and strategy, prioritizing what features to build and creating roadmaps. Building a product strategy is a very complicated task, by nature, because you’re always in the middle: The marketing department wants something, the salespeople have requirements, the CEO pushes you, and you’re always fighting multiple battles. Read more here... https://www.websiteplanet.com/blog/airfocus-interview/

Read also

Product Management 17 May 2022
How Enterprise Agile Can Transform Your Company
The agile enterprise is fast-moving, flexible, and robust — capable of rapid response to unexpected challenges, events, and opportunities. Do you want to learn more about it? Let's dive deep into it in this article.
By Valentin Firak
Product Management 12 May 2022
All You Wanted To Know About Product Initiatives
Product initiatives are a set of key tasks that need to be completed to hit the product goal. Do you want to know more about them? Read the article.
By Tomas Prochazka
4 Need-to-Know Steps + 8 Methods for a Customer Feedback Strategy
In this article you will learn 8 methods/strategies for collecting customer feedback + don't forget to download our customer feedback eBook if you are interested in this topic.
By Tomas Prochazka

Building better products
starts here

Join thousands of product managers and makers who already enjoy our newsletter. Get free tips and resources delivered directly to your inbox.
Top rated
on major review platforms
airfocus is where teams build great products. Welcome home 💙
Company
All rights reserved. contact@airfocus.com
ENDE